Do you direct your marketing at other businesses?

Although most marketing is directed at consumers, a large amount is directed at other businesses. The Business Protection from Misleading Marketing Regulations 2008 (BPR) are the business equivalent to the Consumer Protection from Unfair Trading Regulations 2008 (CPR) and they have some common elements. The BPR prohibits advertising which misleads traders. Regulation 3 states advertising […]

What legislation controls e-commerce?

Certificate of compliance

There is a lot of legislation that governs a business operating on the internet. Some of which is based on European Union (EU) legislation. The following is a list of some important legislation that controls e-commerce: The Electronic Commerce (EC Directive) Regulations 2002 – Among other things it states the information that must be given […]

Do you use direct marketing?

talking about personal data

This article is a brief guide to the rules on unsolicited electronic direct marketing communications such as text, automated calls, live calls, fax, and emails. These rules apply to corporate bodies and individuals under the Privacy and Electronic Communications Regulations (PECR) 2003 and the main features of the General Data Protection Regulations (GDPR) and the […]

What are the banned commercial practices?

two goldfish - one has more stuff inside the bowl than the other

Schedule 1 of the Consumer Protection from Unfair Trading Regulations 2008 (CPUT) contains a list of 31 prohibited practices. These practices are (in all circumstances) unfair and therefore banned outright. The 31 practices are as followed: Code of conduct signatory claims. This is claiming to be a signatory to a code of conduct when the […]

What are unfair commercial practices?

picture of writing that says 'be fair'

The Consumer Protection from Unfair Trading Regulations 2008 (CPUT) regulates what commercial practices by a trader towards a consumer should be considered as unfair. New civil redress for consumer provisions were introduced into the CPUT in 2014, along with updating certain defined terms to synchronise with other consumer protection law by the Consumer Protection (Amendment) […]

Are there rules on advertisements?

Cartoon visual of a park

It is vital that your advertisements comply with the law. Advertising is regulated by a mixture of legislation and self-regulation. You could suffer negative consequences if you get your advertising wrong. This could include: Bad publicity which damages your reputation and brand. Censure (severe disapproval) from regulatory bodies such as the Advertising Standards Authority (ASA), […]

What are consumer rights?

Solicitor dressed as a superhero

Many of the other articles have mentioned the Consumer Rights Act (CRA) 2015 as it is an extremely important act of parliament that governs the sale and supply of goods, services, and digital content to consumers. A consumer is defined as ‘an individual acting for the purposes that are wholly or mainly outside that individuals […]

Regulations for doing business online

online shopping

If you are conducting your business online, then you should be aware several regulations to abide by. The English law that governs the conduct of online business is set out in several different statutory instruments. Some are specific to online trade whilst others apply to all business activity. This area of law has been increasingly […]